For jewellers
Dhanteras is one day. The customer decided weeks earlier.
Your customers decide weeks before they walk in. They research for Dhanteras, for Akshaya Tritiya, for a wedding, and that research happens on Instagram, where the designs are, and on Google, where the trust is. Your page has to look as considered as your showroom does, and right now it probably does not.
What you can say to the team
- Make a Dhanteras poster: zero making charges on gold coins.
- Turn this photo of the necklace set into a product shot on a dark background.
- Write a carousel on how to read a hallmark.
- Plan posts for the wedding season.
The problem
What is getting in your way
Your product photos are shot on the counter and look nothing like the piece.
Your festival campaigns start too late and never reach beyond customers you already have.
Your Google listing has few reviews, and for a purchase this size, reviews matter more than for any other shop.
The plan
Your team, working for your jewellery shop
Each agent takes one part of your marketing. Chitra is ready now. Dev and Adi are being built, and this is what they are designed to do for you.
- Studio-style product shots of rings, sets and bangles from your phone photos.
- Occasion campaigns planned ahead: Akshaya Tritiya, Dhanteras, wedding season, Valentine's.
- Carousels that explain hallmarking, making charges or how to choose a wedding set.
- Reels that show a piece catching the light, with your logo and a line of text.
- A Google profile with your categories, certifications and hours, and photos of the showroom.
- Reviews requested after every purchase, so trust is visible to the next buyer.
- A Dhanteras ad shown to families within your city in the ten days before.
- A catalogue ad from the product shots, aimed at people searching for wedding jewellery.
This month
What Chitra would suggest for your jewellery shop
You get one idea like these every morning. Tap it and it gets made, with your logo, colours and details already in place.
A reel: one bridal set, slowly, on a turntable.
Carousel: what BIS hallmarking means for you.
Akshaya Tritiya offer poster with the date.
Testimonial card from a wedding customer.
Get started
Put the team to work on your jewellery shop.
Chitra is free to start. Tell her about your jewellery shop once, then ask for your first poster the way you would ask a person.
Waitlist
Be first to work with the whole team.
Chitra is ready now. Tell us which of Dev and Adi you want next and we will write to you the day they open, with early access for people on this list.
You are on the list.
Thank you. We will write to you as soon as your teammates are ready. Until then, Chitra is open for work.